Merging Technology and Entrepreneurship


BizMovie teaches children in grades 3-8 the basics of entrepreneurship and business while encouraging them to explore technology by creating their own animated movies. During this project-based learning (PBL) experience, students work in teams of six to start and run their own movie production companies. This real-world experience gives students the opportunity to create animated movies using a GoAnimate for Schools, a leading cloud-based animated movie making platform. For students with limited computer skills, BizMovie can be a fun introduction to technology, and for others, this experience can help to build computer animation fluency. 

This program is entirely student-driven. Students determine all aspects of their group's movie production company; they create the concept for their movie, storyboard and produce it, create and execute a marketing campaign, and sell tickets to an audience. The program culminates with a Box Office Day where students present their movie previews and sell tickets to a group of peers, adults and faculty. Moviegoers enjoy watching the student-created films and give constructive feedback. 

BizMovie was originally developed in collaboration with the National Center for Women and Information Technology (NCWIT) in order to bring together important technology skills in a business context for students who might not otherwise consider careers in technology.

Program at a glance


Grades 3-8



Fifteen 50-minute sessions
Total: 12-15 hours


  • Use a robust animated movie-making program to explore technology
  • Learn basic business vocabulary
  • Divide into groups and develop teamwork skills
  • Apply for jobs (Executive Producer and Vice Presidents of the company)
  • Incorporate with the state
  • Brainstorm ideas for a movie and storyboard it
  • Determine their company’s overall identity and create a business plan
  • Present to “venture capitalists” and sell stock in exchange for initial funding
  • Keep track of finances (cash in, cash out) and pay expenses throughout the program
  • Produce their movies using a computer/tablet
  • Apply for a bank loan as needed
  • Create a marketing campaign, including a unique logo, slogan, and advertisements
  • Sell movie tickets to customers, thereby creating revenue, and show movies
  • Calculate final finances to determine whether or not the company was profitable
  • Reflect on the process to think about how decisions affected the company


Teacher Benefits
  • Connects academic content to the real world
  • Enhances 21st Century Skills: collaboration, communication, critical thinking, and creativity
  • Works with the technological resources you have available at your school
  • Project-based and interdisciplinary
  • Meangingful way to engage parents/volunteers in your classroom
  • Built in student assessment
  • Aligned to standards (Common Core Standards and ISTE NETS)
  • Easy to follow lesson plans
  • Adaptable for different grade levels and classroom settings
  • Affordable and reusable
  • Everything you need to teach comes in the kit!


Teacher.png and GoAnimate have partnered to integrate their movie-animation platform with our BizMovie 2.0 program! Schools and educators now receive a 1-year subscription to the GoAnimate for Schools platform for 30 students and 1 teacher!

The GoAnimate for Schools platform allows you and your students to make videos quickly and easily, without having to draw or download anything. Benefits include:

  • Safe and secure: the videos cannot be published publicly without teacher permission
  • Easy login: students do not need an email address to sign in
  • Great classsroom/project management: teachers can manage their students/movies and sort students into groups
  • Cloud-based: program doesn't need to be downloaded on to individual computers and can be accessed from home. *Please note GoAnimate for Schools: is not compatible with iPads because it requires Flash!*
  • Easier movie-viewing for Box Office Day: you can select who will view the video

As part of this subscription, teachers have access to GoAnimate for Schools:

  • Quick VideoMakers - up to 30 lines of dialogue
  • Full VideoMakers - unlimited video length
  • Character Creator - unlimited use
  • Content Libraries - access to thousands of characters, backgrounds, props, etc.
  • Unlimited Use - make as many videos as you want!

For more information about GoAnimate for Schools and to "try before you buy", please visit their website.

We also provide additional user licenses for students if your class has more than 30 students at $1.50 a user. 

  • FUN and engaging!
  • Showcases their individual talents
  • Opportunity to work in teams
  • Appeals to interest in technology
  • Chance to be creative in the classroom
  • Provides options and allows students to make choices throughout the program
My kids loved the BizMovie unit. I've never seem them so excited...We had a big movie night and presented Oscars to the winners - funniest, most creative, best group cooperation and so on...This was an excellent GT unit and I look forward to teaching it again. Thank you for all you do to support teachers!!"
Teresa C, Grade 4 Teacher

Curriculum Kit


  • Teacher Manual
  • Pre-printed Student/Company Packets (enough for 30)
  • Six sets of ten shares of stock
  • BizBucks ($1, $5, and $10)
  • Movie Clapper
  • Directory of Movie-Making Programs
  • 1-year subscription to GoAnimate4Schools for 30 students and 1 teacher
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